In Collecting, Change is Constant

Posted on 10/18/2018

Numismatists' tastes in coins have evolved over the years.

Coin collecting habits in the United States have continued to evolve since the hobby became popular in the late 1850s.

Large Cents became sought after when the large format was discontinued. Many great collections were formed by collectors who started to search for one of every year Large Cent struck from 1793 to 1857. Many were surprised to find out that none had been produced in 1815 due to a copper shortage.

LEFT: 1793 Liberty Cap Cent. RIGHT: 1857 Braided Hair Large Cent.
Click images to enlarge.

Early numismatists were also very interested in Colonial coinage and anything related to George Washington. A study of early rare coin auction catalogs can give today’s collectors an interesting glimpse of what was considered important to collect. Perhaps someday in the future, collectors will find the habits of present-day collectors to be both interesting and amusing.

Many collectors today are also astounded that collecting coins by different mints did not become popular until the early 20th century. It was not until George Heaton published A Treatise on Coinage of the United States Branch Mints in 1893 that collectors took notice of branch mint coinage.

This seems almost impossible to modern collectors who would pay $1.5 million for a 1927-D Double Eagle and only $1,500 for a 1927 Double Eagle. That tiny mintmark is worth a fortune!

1927 and 1927-D Double Eagle
Click images to enlarge.

Evidence that early collectors did not understand the value of coins from branch mints can be seen in the National Numismatic Collection in the Smithsonian. The core collection of the NNC came from the United States Mint collection, which was started around 1838 by Chief Coiner Adam Eckfeldt.

The collection is extremely strong in early and later date Proof coinage, but is lacking in most coins from the branch mints. The addition of the Lilly collection in the 1960s filled a tremendous gap in the completeness of the gold coin collection of the NNC.

Other major collecting trends have developed over the years in American numismatics. In the 1960s, when silver was dropped from our circulating coinage, collectors became enamored by rolls of coinage and proof sets. These were wildly popular in the 1960s, and a review of Coin World or the Numismatist from the time period shows they are filled with ads selling these items.

1964 Kennedy Half Dollar
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Many collectors of the time started out as speculators in BU rolls and Proof sets. It is interesting to note that during the 1960s, the hobby boomed and many publications and organizations had their highest-ever circulation and memberships. In the 1960s, ANA membership peaked at nearly 50,000, versus around 25,000 today.

When I first became a professional rare coin dealer in the late 1970s, gold and silver bullion became the driving force in numismatics. By the mid-1980s, common date gold coins dominated much of the action on the bourse floor. In 1984, a common date $5 Indian would sell for over $1,000 (around $2,500 in today’s dollars) if it was even close to Mint State.

1910-D Indian Head $10, a common date in the series
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Rare coins were virtually ignored by the majority of collectors at the time. Many of today’s numismatic fortunes that have been acquired by professional coin dealers have their roots in selling generic gold coins to collectors and investors.

The development of third-party grading changed the numismatic landscape dramatically in the mid-1980s. Rare coins now had a degree of liquidity that had only been dreamed of before. Also, collectors could now have an idea of exactly how rare a coin is by examining the population reports.

New investor money flooded the market and prices spiked going into the 1990s. As with any market that is fueled primarily by investor money, a bubble formed and prices dropped drastically. Eventually, the market recovered and today, rare coin prices are primarily driven by collector demand.

The advent of the internet has created huge numbers of serious collectors around the globe. The market for rare coins is now more transparent and liquid than ever before.

Because of the several important factors such as third-party grading and the internet, many new collecting trends have developed in the United States. Collectors seemed more focused than ever before on completing sets of different series.

1916-D Mercury Dime, a key date in the series.
Click images to enlarge.

Many take this to extremes by paying “whatever it takes” to acquire coins that will make their sets the best of their kind. Prices realized at auction for coins that were once considered only appropriate to punch into a cardboard holder are truly astounding. Set registry collecting has fundamentally changed the landscape of numismatics.

Many consider the fascination with modern coins (those struck after around 1965) to be perplexing. My interest in the subject of modern coins was slow to develop as well. Ten or 15 years ago, I considered modern coins to be a silly subcategory of numismatics.

I remember looking on with amusement at the showcases full of modern coins displayed by the late, great Bob Lecce, a pioneer in the field. He had, only a few years earlier, been one the country’s most important gold coin dealers. He basically sold his inventory of vintage coinage and jumped into the modern market with both feet. His wisdom and vision is only now apparent as the market for modern coins has exploded in the last decade.

My more recent experience with the popularity of modern coins has been formed by several collectors who have asked me to assemble sets for them.

Another milestone in my journey learning about modern coins was co-authoring the book 100 Greatest Modern Coins with Scott Schechter, who today is NGC Vice President and Finalizer. The book was modeled after my extremely popular book, 100 Greatest United States Coins, produced by Whitman Publishing.

Upon close inspection, there are dozens of very interesting and valuable coins struck after 1965. Many of these issues have great stories, many of which would rival coins from an earlier era.

The most appealing aspect for many of these coins is the affordability factor. Most of the coins in The 100 Greatest United States Coins are worth six figures if not millions. Many of the modern coins, however, are very affordable to the average collector.

1994-P Proof Silver Eagle.
Click images to enlarge.

I would estimate that more individuals now collect Silver Eagles than just about any other series. Many of the largest rare coin marketing firms in the country sell current issues of these in astounding numbers.

Silver Eagles are considered to be the ideal “gateway” coin for introducing new collectors to numismatics. The coins are large, have high bullion content and are relatively inexpensive. Thousands of new collectors are brought into the hobby each month by purchasing Silver Eagles. The 2019 versions will be eagerly sought after when they hit the market early next year.

Whatever your tastes are in numismatics, it is important to understand the history of this fascinating hobby. The next time you see a showcase of amazing vintage coins right next to a case of modern issues, you will have a better understanding of why collectors have such varied interests.

The rare coin market will continue to evolve, and savvy collectors should try to avoid red-hot markets, and look for emerging trends and opportunities.

As always, the best advice is to find a series you enjoy, and try to learn as much as possible. This advice will serve you well, whether you collect Saint-Gaudens Double Eagles or State Quarters!

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Jeff Garrett bio

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